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Coronavirus arrives in NYC – Will Manhattanites Change Behavior?

By Kevin Lee
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Several news outlets, including the NY Times reported today that Coronavirus has arrived in NYC. Of course, it’s probably been here for a while, under the radar.

Centers for Disease Control and Prevention (CDC)

The reaction of residents and commuters will be interesting given that no one knows the size of the Coronavirus “iceberg.” The virus tends to stay under the radar while it is spreading making containment, difficult and transmission easy. 

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Pandemic or no big deal?

Manhattanites and those in all large cities where the virus has made its appearance will be glued to their screens tomorrow and all this week, not due to the Democratic primaries but because they are caught up in what one might call pandemic pandemonium.

 

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Kevin Leehttps://givingforward.org
Kevin Lee is Co-Founder & Executive Chairman of Didit a leading digital-first marketing firm started in 1996, and CEO of the eMarketing Association. He is also the founder and President of GivingForward.org a cause marketing nonprofit. Kevin transformed Didit from an SEO/SEM boutique agency into a full-service digital-first marketing firm through 11 acquisitions. Kevin invents marketing technology solutions across search, social and programmatic, He also launched stand-alone platforms including We-Care ($8+ million for nonprofits via cause-marketing) & PowerProfiles; written 4 books, engaged in 500+speaking engagements, and published 700+ articles. Kevin received his MBA from Yale and lives in Scarsdale with his family.

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